About the Foundation

The ABC of Good was founded by Roman Avdeev, a well-known Russian businessman, in 2014. Having provided financial support for orphanages for a number of years, he finally realised that it was more important to concentrate on the graduates’ future, preparing them for the realities of adult life.

‘Once, on a visit to an orphanage, I was having tea with a fosterling. When I asked her for some sugar, I was shocked to hear her question : ‘What is sugar?’. It turned out that sugar was just put into their cups. This might be a good illustration of orphaned children’s vision of the outside world, which remains terra incognita for them. I found out that just installing PVC windows at their institution was not enough. So, that was the turning point for me : I established my charity, the ABC of Good, the foundation to support projects, programs, policies and other activities of the people who care and who are ready to change the system.

People are success and strength of a charity foundation. We asked our key employers several questions about the super powers they need, a dinner with a celebrity they would like and literary or movie heroes they would like to be so that you could know their informal side.

Nailya Novozhilova

Board Chairman

I could become Dede Mason from Jack London’s Burning Daylight ‘cause I like so much her ability to harmoniously change the life of her family members and her zest for life. If I had a chance to choose a super power for myself, I’d like to become a magician so that I could change things on-the-fly and make people’s life better.

Julia Ivanycheva

CHANCE PROGRAM HEAD

My work at Arifmetika Dobra is an opportunity before all: here I can implement new projects and use my professional experience, help many families and meet a lot of people, and work with a great team of open-hearted people!

Diana Mashkova

Head of Education Department

I am eager to do a lot of things and there is not enough time and drive for that. I dream of having an endless stock of power so that not to sleep and not to feel tired. I’d like to have a dinner with the extraordinary and controversial Angelina Jolie to speak about adoption of children and about tattoos ‘cause I’ve been long seeking for a chance to dispel my own fears about them.

Svetlana Stroganova

Head of The ABC of the Foster Family Club

I’d like to become Vladimir Gilyarovsky as he described himself in “My Travels”, I like his personality, his life and experience and his attitude towards it. And I’d also like to come to Moscow of his time. But all of that if I could return to myself, otherwise, I’d prefer to stay myself. As for the dinner, I’d choose to have one with my favorite writers Lyudmila Ulitskaya and Leo Tolstoy.

Anastasiya Sorokina

Head of the Tutors Program

Labor is the basis of any success, whatever is the nature of the effort, physical or moral. Our actions multiplied by diligence give fine fruits and achievements.

Anastasiya Lozhkina

Director of the Development and Funds raising Department

I’d invite for a dinner the eminent British businessman Richard Branson to ask him how to motivate the team for great deeds and to create products and services of the future. I’d like to acquire a super power to boost people make donations by a mental effort.

Nina Talanova

Chief Accountant

I’d like to be a good fairy to help people and especially children. I like English courtesy, delicacy and humor. So I’d like to have a dinner with Her Majesty the Queen and I’d also invite Mr. Sherlock Homes for a more live conversation.

Nataliya Mishanina

Chief Psychologist of “Always Around” Consultation Center

The best of a psychologist work is to see a child’s parents smiling after having my advice. And It’s also great when you “settle” in a teenager’s head and he/she says something like: “And then I thought: what would Natalia Valentinovna say about it? She would probably be against it”. I like to start my day with preventive cuddling with my colleagues.

Katerina Dmitrieva

PR Director

I love this life being a bit absurd but with a happy end. In movies, I like when the borderline between realities is a bit blurred and many details are conventional like at the theater. I’d like to become a heroine of a movie Zakharov-style or Danelia-style with a plot concentrated on search of self, changes and opportunities.